Road to Digital

Speaker:
Jose Matias Fuentes Mattioli | Digital Vehicle Manager, Jaguar Land Rover
Matias Fuentes Mattioli is a Mechanical Engineer from Argentina who was able to turn his lifelong passion for cars into a career at the Automotive Industry. He joined Jaguar Land Rover in 2007 and for 7 years built a foundational knowledge of core vehicle development. He then spent time in China developing JLR’s operations and gained key insights of automotive trends. Since 2017 he has been developing the company’s CAE strategy in UK before going to Stanford University next year to further study the megatrends that are disrupting the industry.

Abstract:
The advent of ACES (Autonomous, Connected, Electrified, Shared) trends in the Automotive Industry has been pushing the last few areas of vehicle development that rely on physical prototypes into the use of virtual (CAE) tools. The preponderance of subjective assessments in areas such as vehicle dynamics has made the transition particularly challenging. This presentation will show how the Road to CAE project at Jaguar Land Rover is tackling these difficulties with three parallel activities. First, a comprehensive analysis of the problems led by industry expert Richard Parry Jones CBE. Second, the development of CAE or Rig-based tools for each area. Third, the study of objective measurements that can replace subjective ones in the virtual world, this time using a novel approach: measure the human as well as the machine.